IFF is the name behind Kerala’s most celebrated fashion expos. Debuting with the IFF Kids Fashion Expo in 2023—Kerala’s first-ever kids’ fashion event—the organization brought together 75 national and international brands across 200 stalls. Founded by five young entrepreneurs under the leadership of Sri. Mujeeb Family, IFF has since hosted three successful editions (2023–2025), setting new benchmarks and redefining fashion expos in Kerala